Response Round-Up: What’s your strategy for creating a giving event calendar for the year?
McCabe Callahan began Community Funded in 2011 out of his passion to provide a platform for communities to support the things they care about. Community Funded works with fundraising departments of all sizes and levels of sophistication to build sustainable digital fundraising ecosystems. Regardless of the fiscal year, your annual strategy should kick-off with your primary giving day. The objective of this event is to drive as many new and existing supporters to your site to passionately self-select their affinities from a host of diverse options; all of which convey the magnitude of the impact your organization is making. For the majority of…